Hey guys, remember me?
The girl who promised all of you aspiring creators to three times a week emails with a beautifully written Friday summary?
The one who totally failed at keeping up with this mission?
I'm here to rectify my failure and come back stronger than ever.
I figured the best place to start would be with my lesson in the importance of preparation.
No, not being prepared for the zombies to take over. Although maybe that would be useful information seeing as the recent Elon Musk rumors...
You can put your flame thrower down.
Let's talk about the heart of a successful content strategy:
The reason I failed to keep up with this newsletter was, well because of Christmas, but the really due to being unprepared.
I recently wrote an article where I talked about the six lessons in becoming a successful digital nomad.
Lesson #3: The content world is fast paced and hungry.
The clear key to digital nomad and personal brand success is in creating a plethora of content that is continuously posted.
I started with about two weeks of content with this newsletter, six total newsletters.
As the time went on, I was busy with client projects and slacked on staying prepared. I started writing newsletters hours before they came out. When I came home for Christmas, everything stopped. I didn't have time to write the newsletters.
This was an obvious mistake.
Had I prepared and taken a full day to write and schedule, at least, six new newsletters, I would have been successful.
I'm grateful to have learned this lesson at the beginning of this newsletter's journey.
It taught me a valuable lesson for more than just The Creator's Room but for my articles and my client projects.
Preparation determines success.
In 2018 this means three things to me:
1. My daily post to Quora and Medium are no longer written on the spot.
They are scheduled and drafted two to four days in advance. Each day, my Google Calendar tells me what post is going out on Medium and reminds me to hit Publish on my Quora article. This means that on busy client project days I'm not rushing to push out an article.
2. I don't enjoy rushing to meet deadlines, so why am I making myself rush to meet deadlines?
This again comes down to using a calendar so I can visually see my project due dates, scheduled client calls and my drafted personal content. I can determine when I need to start working on a project to ensure that if three projects are due in one day, I'm not rushing to try to write all of that content within one 24 hour span.
3. There's a reason people have work logs.
I recently started writing down the time I start a project or task and when I stop. Then I'll write how much of that project/task I've completed.
For example, my log from today says:
1:25pm-2:32pm: Halfway through Food Fighting Article (I'm writing an article on food fight celebrations in two specific cities)
2:32pm-3:02pm: Computer charging (I wasn't near an outlet to work while it charged)
3:02pm-3:35pm: 3/4 done with Food Fighting Article
3:35pm-3:58pm: 4/5 done with Food Fighting Article
The log continues with two other client projects I'm working on, emails that I sent and the Quora article I finished to be published tomorrow (and 2/3 on Medium).
These are valuable habits that I'm thrilled to be implementing this early in my business.
Sucking at something is the first step towards being kinda good at something is the theme of today's newsletter.
Remember that you aren't supposed to have all the answers and be an immediate expert on what you do. The content world isn't a cookie cutter road that is easy to navigate. It's off the GPS maps and sometimes you have no idea where you are or what direction you're supposed to be going in.
The trick is to continue learning lessons from your mistakes. Just because you take a wrong turn doesn't mean you have to turn off your car and stay there for the rest of time.
Don't discourage your abilities because you failed.
Find the lesson, use it to level up and continue on.