Creating A Business Around YOU-Lifestyle Brands

Mimi has never been to hair style education ever...But what she has is a personality.
— Alex Ikonn | The Truth About Our Success VLOG



Alex Ikonn and his wife Mimi Ikonn created Luxyhair-not just a brand of hair extensions but a lifestyle brand that they have revolved around their life together. They have hundreds of thousands of followers on YouTube, a second business involving productivity and journaling, and even more recently Mimi has published a book

These people know how to sell without ever selling. Watch the video to see Alex explain what it is that brought them from the less traveled path to pocketing 7 figures annually from businesses they are passionate about.